Live Digital
ADU Builder Hub
A vetted directory that helps homeowners find the right ADU builders in Los Angeles.
Role Founder · Designer · Builder
Built Directory + taxonomy + listing system + partner pathways
For Homeowners planning ADUs (and builders who want qualified leads)
Location Los Angeles
Proof Live site + growing listings + partner/referral model
What It Is
ADU Builder Hub is a searchable directory of ADU builders and related partners, designed to make a fragmented, high-stakes decision easier. It prioritizes clarity, trust, and a calm browsing experience—so homeowners can shortlist options quickly and confidently.
Why It Matters
Building an ADU is one of the most expensive and complex home projects most people will ever take on. The information is scattered, marketing-heavy, and hard to compare. ADU Builder Hub turns that chaos into a navigable system: a clear structure, consistent profiles, and a practical path from “I’m curious” to “I have a shortlist.”
How It Works
- Defined the information architecture and directory taxonomy (services, location, specialties, scope)
- Designed the listing profile system for trust and comparability (what matters, what’s missing, what to ask)
- Built the site end-to-end (UX/UI, content system, implementation, deployment)
- Created partner pathways that support sustainable growth:
- Vetted builder listings
- Affiliate / referral partners (architects, designers, homeowner communities)
- Sponsored guides that help homeowners navigate planning + permits
Outcomes
- A live, structured directory experience that makes ADU research feel less overwhelming
- A foundation for a scalable content + partner ecosystem (directory → guides → referrals)
Open to Collaboration
Builders to join the directory (especially teams with strong case studies + transparent process)Referral partners (architects, designers, homeowner groups, real estate)