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Companion Builder

End-to-end UX/UI for a B2B tool to create and test AI companions.

Companion Builder
Context Emotion Machine is building infrastructure for more meaningful human–AI conversations, including memory, consistency, and relationship-aware behavior.
Role Product/UX · UI · IA · Design system · Prototyping · Motion (Voice)
Timeframe Nov 2025 – Jan 2026

What It Is

Designed the end-to-end UX/UI for Emotion Machine’s Companion Builder, a B2B tool that helps teams create and test AI companions. Owned the flow, information architecture, design system, hi-fi prototype, and a voice mode animation system.

The Challenge

Improve clarity and momentum—help teams go from setup to a testable companion quickly, while keeping deeper controls available for advanced configuration.

What I Delivered

  • Guided onboarding for defining purpose, approach, and tone
  • Consistent edit-left / test-right layout to tighten the build→test loop
  • Advanced settings IA (context, samples, guardrails, etc.) + conversation review screens
  • Voice mode animation (iterated to a calmer final) + implementation-ready code handoff

Outcome

  • Cohesive MVP-ready workflow from landing to testing
  • Scalable UI foundation via reusable components and layout patterns
  • Faster iteration enabled through hi-fi prototype + motion spec/code